28 April 2011

Stay on Top of Your Twitter Game

gameYep, the masses are chattering about your business on the net.

Well done. Now, what's your next step???

Twitter is a great way to pump out more materials. Which conversations are you going to engage in and how will you handle it? Keep in mind that that your responses online will factor in your brand image.

Here is a simple guide to help you create your own customized reply plan.

Listen to the people

Don't run blindfolded into a firestorm of comments. Go through the comment section and look for patterns within the conversation. Twitter is probably the best way to hear what the people have to say about your product, even from the big name players out there. Look out for any requests or confusion amongst your demographic. Use Twitter as a way to improve your product and/or service.

Know what you're going to say

Casually talking about your brand: the masses are chattering about your company but not in a way that directly relates to company name. They probably don't even know you have a Twitter account, or they're not interested in having you call out to them. Listen in on these conversations, but only add something to say when it is truly valuable.

Remarks about your brand: the masses will talk about your brand when they chit chat with their people or share something positive about it. When they say something about your company they are actively marketing you since they feel attached to that image. Always help them out if they have something negative to say, clarifying anything that's misconstrued, or applauding them if they said something great.

Direct responses: I highly recommend doing this, to always reply, at least to the ones that are seeking answers. These individuals have a vested interest in your brand - are you going to let them down or completely forget about them?

Establish rules, but have faith in your managers

It's highly critical to make sure your responses reflect how you want your brand to be perceived and remembered, but also give the masses room to go through their own judgment processes. Twitter is finicky when it comes to stock updates and other types of robotic responses. Let your management team who handles social media marketing respond in their own tone and give it a touch of humanity. When you go about hiring your community managers, you should try to make sure they opinions match the company's to a tee so you don't have to worry about them messing everything up, but also having enough trust to sleep well at night.

Time is priceless

As a general rule, the quicker you respond to a comment, the more support you have. If you're tweeting about detailedreams and I reach out to you right away with a hint or tip, you're going to be shocked. However, if you tweeted about a post I made two days ago and I just get in touch with you now, you've already forgot what you said, and my response feels watered down. For my @detailedreams account, I will always try to respond to your questions and/or concerns, even if I have to burn the midnight oil for some time, but a satisfactory response time is usually within a couple of hours.

Direct message vs. public reply

As another rule, if someone has a hard time with your brand, a direct message is the way to go about it. By taking this route, you can take care of the problem one-on-one. The only time you should reply publicly is if they're not an avid fan or if you know others are watching the discussion as well. In addition, when you strike up a conversation with a follower, try to follow them so they can direct message you if they want to take the conversation private. You know you can always follow up with an email or phone call where 140 characters do not hold you back.

Always responding to your Twitter comments can be a hassle. It's like customer support on meth with all eyes on you and a collective camera recording your every keystroke. It's critical to remember that the masses are talking to your brand even if you're handling most of the work.

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27 April 2011

What Makes Online Games More Fun?

Games More FunThere's never been a bigger time for games - specifically online games, than right now. The fact that people have always enjoyed the competitive and mentally stimulating nature that a game can provide is just a part of the reason. What makes it so compelling via the Internet is that there are clear advantages that traditional game playing can't match. Plus, there are major Internet companies that are seeing the business case and potential for this industry. In fact, it's estimated that it will be a $6.8 billion business by 2011.

Role playing games, puzzle games, traditional games like chess and backgammon - they are all becoming big in the online world, with more and more people playing every day. So, what makes online games more fun and what are the specific benefits one can enjoy?

Ability to Play from Home at Any time

Obviously, the idea that you can play from home, whenever your heart desires is a big draw. There's no need to go down to the local chess hangout, or smokey bar. No need to go over to a friend's house either. Simply boot up, jump on and sign in. You can play your best friend from the comfort of your own bedroom.

Low Subscription Cost or Free Use

companies feature a low subscription cost for its members. This is one reason for the major rise in these sites memberships. Many sites also have free games; games such as Scrabble, Family Feud, Dominoes and Jewel Quest can be played for free. The free online versions of the games offer users the chance to experience the game before making the decision to purchase and download.

The Chance to Compete with Best

OK, so your best friend isn't really that good at backgammon. But, you want to improve your game. You also want to be challenged. Well, with online games, you can truly compete with the best there is. Want to play some stellar chess players? You'll probably find a few online. Looking for some tough competition in Mah Jong Quest? Again, you're only an Internet connection away from engaging some high quality players. Of course, at the same time, you may encounter some fairly weak players too. It may take some time to cultivate relationships, but they are out there. And online is really the only true way to find them quickly.

Making New Friends

So, you tend to be somewhat introverted, but still want to develop some new friendships. How about joining an online game site and meeting a few people? It happens every day. Many games offer advanced features that allow you to interact with other players in real time. Plus, you may make some cool international connections, which makes for a much more interesting exchange. Different cultures, different personalities, but one thing definitely in common - you both like playing online games.

High Quality Sound and Graphics

Your brand new X Box has a fantastic sound and graphics package, but you had to pay a lot to get it right? Well, your online games will have some pretty incredible audio and video features as well, but guess what? You didn't have to pay to experience it! Plus, as more and more companies join the industry, you're going to see them competing on this level. How are they going to get more people to join their site and play games? They'll make the games state of the art - with all the new technology and latest features.

So, there you have it, the virtues of online games. It's easy now, after analyzing it a bit, to see what has fueled the incredible growth. Whether you are attracted to it for competitive reasons, cost issues, the variety of the offerings, or any other reason, one thing is definitely true: an entire new online community is being developed in a very short amount of time. People, who would have never had the chance to meet, are not only interacting in a totally new way, they are having a great time doing it!

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The Game Evolutions

The growth of internet has also revolutionized the gaming industry. Constant encounter has become common between famous comforting corporations for winning the race of advancement. Some such giants which have been in competition are Xbox, Nintendo and PlayStation.

Video games are more common and widely used than before because of the growth of internet.

Sonic games when first came to the market were of 8 bits. However now 16 bit sonic games are developed and provided to fans online. The players enjoy playing it for free even.

Active and lively characters incorporated in those played online are some major achievements that modern technology and adobe flash software have made practical. Another benefit adobe has given is to the ones who are not very experienced in the field. They can, with the help of adobe, learn basic code generation techniques and develop it which resemble with the sonic games in function.

They are available in different forms according to the taste of various game lovers. Some love puzzles, others like to play action games and still many are adventure lovers who fulfill their adventurous desires through these.

Some of it were developed in very short span of time but with such precision that no fault exists or you have noticed even.

Some variations may be seen between the online versions and machine versions of sonic games. For examples some features in the online games are not in other version. This is because the game generators put restrictions on the game usage mode. However in the online version of Sonic games customization feature is provided to the player. Setting the background and game level and giving special power to your players are a few examples.

The purpose of adding the customization feature in the sonic games is to make the player match his game and enjoyment level so as to get the maximum fun when playing the game.

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26 April 2011

Online Arcade Games

Online Arcade GamesDo you ever get tired of surfing the internet? I know I do. If you are someone that is on the internet a lot and is looking for something to do, I recommend you try out some arcade games!!

There are a lot of websites on the internet today that offer free arcade games that are easy to play, keep scores and make your time on the internet a lot less boring. Have you ever wondered what happened to the classics like pong, pacman, missile command, space invaders and donkey kong? You can find mini games of those classics to play online at one of the many free arcade websites.

The games are free and you can compete by trying to get the high-score. The games are usually in a Flash format so you will not have a problem viewing or playing the games.

Another cool future with these arcade games is that you can integrate them within your myspace.com profile! You can easily become the envy of your friends by putting some of the favorite classics on your profile page. They are very easy to integrate into your current myspace profile and are lots of fun when you have nothing else to do.

Some of the free arcade sites have over 2,000 different arcade games. That is a lot of games! There are games for everyone from shoot em ups, racing, logic, humor, fantasy and more! Find a game that you like? Most of the sites have "tell a friend" features that let you email a number of friends informing them of the game you like playing, what your high-score is and how they can play.

This is a great way to get your friends playing. It can get quite competitive to be careful! Next time you are bored and thinking of something to do, check out some free arcades online!

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How to Promote a Game Website

gameThe internet is saturated with topics and websites; one of the most competitive niches is video games, but don't worry, it's also one of the most lucrative. Promoting your game website can be seen as a science. If you perform these steps you will undoubtedly become successful. Your budget will determine the volume and alacrity of performing these tasks but should not be the deciding factor as there are a myriad of free options.

Define your strategy: Are you going to rely on Search Engine traffic, Social Media traffic, or offline such as word of mouth? Let's assume you want everything.

Search Engine Traffic:

Directories: You need more quality links to rank better. You have no credibility yet, so start off with web directories (like yellow pages online). Vmoptions and Directorycritic have great lists. There are thousands of these so enjoy.

Article writing: Just like you are reading this article, there is a link at the bottom linking to a website. The more articles you write related to your niche, the more distribution and back links you receive (not to mention referral traffic). EzineArticles is the top article directory.

Forum Posting: Most forums allow signature links to external websites. Be sure to add yours in bbcode or HTML. Do a simple Google search for your market "vbulletin"

Blogs: If you frequent blogs in your industry be sure to leave comments or even ask if you can have a link to your game website. Find related bloggers in blogroll links as friends of a feather blog together!

Link Exchange: Find relevant webmasters (go to their website and find contact us form) and ask them if they would link to you, if you link to them.

Top Sites: These are websites where you add their banner to your website, and they track how many people you send to them. It's a fancy way of doing a link / banner exchange with the added bonus of rewarding those that reward you.

Social Bookmarking: These are back links with the added benefit of being voted on by the community. Start by bookmarking your homepage, but then go back and submit your most popular inner pages.

Social Networking: Sites such as YouTube, Facebook, and Twitter. The web is becoming more social so the line between all of these mediums is becoming blurred. YouTube is the second largest search engine which means it can send thousands of visitors a day to your website. If you don't want to make videos then there is Facebook and Twitter, although those usually require seed money or an established website to break through the noise of generic networks.

Offline: Groups and networking is the key here. The best way to get any community started is by having your friends use it (after all if you won't use it no one else will). Classmates, sports team members, church group, and of course there is always billboards and small signs you can make. With the endless amount of ways to promote a video game website online, and the finite 24 hours in a day, it only makes sense to stick with online marketing outside the word of mouth.

Want to market your CLICK HERE-->> video games or website? Come join us and stay connected with our gamer community. Matthew Anton is co-founder GameFriends where you can read the latest video game news and promote your quality game content.

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